The Smart Way to Waste Less Food

Stop wasting food hidden at the back of your fridge.

The Eat Now Strip creates a clear “use first” space in your fridge, while the Food Saver AI Assistant helps you use, store or freeze food before it goes to waste.

Eco-Friendly
Saves Money
AI-Powered
Eat Now Strip in fridge

Waste Less Food

Keep food visible
and use it first.

Save Money

Make better use of
what you already have.

Get Recipe Help

AI recipes and storage
advice in seconds.

Small change.

Big impact.

Better for you. Better for the planet.

HOW IT WORKS

Simple. Smart.
Food-saving.

The Eat Now Strip helps you keep food that needs using soon visible, while the Food Saver AI Assistant provides recipe ideas, storage and freezing advice, and simple food-saving tips.

1

Place

Adjust the strip to fit your shelf and place food that needs using first.

Hands applying the complete green corporate-branded rim container inside a fully stocked refrigerator shelf
2

Get Ideas

Scan the QR code and ask our Food Saver AI Assistant for recipes, storage tips and leftover inspiration.

AI Assistant chat screen on a smartphone
3

Waste Less

Use food you already have, save money and help the planet.

A beautifully prepared healthy meal bowl